Services

How clear are your clinical, corporate or consumer healthcare campaigns?

After 25 years of speaking to everyone from leading surgeons and academics to key opinion leaders and diverse patients, I can help you create healthcare campaigns and content that connect with your intended audience. From clinical, commercial and human angles. Online, off line, on time.

Are you planning new healthcare campaigns?

I can help you:

  • Tell your scientific-healthcare story in a clear, concise, compelling manner, across multiple channels
  • Target your key messages to clinicians, consumers, payers, donors, sales reps and journalists
  • Improve the clarity, quality and impact of your pharmaceutical, health technology and non-profit healthcare PR and advertising campaigns

Find out if I can help you with your healthcare campaigns. Check out my pharmaceutical-healthcare copywriting, medical editing and strategic consulting services below. 

Creative Development

  • Strategic content planning
  • Story development
  • Research analysis
  • Brand positioning
  • Key message development
  • Medical advisory boards

Medical Content Marketing

  • Pharmaceutical content marketing
  • e-detail aids, leave pieces 
  • Consumer healthcare advertising
  • Emails & e-blasts, banner ads
  • Company brochures, print ads
  • Medical devices promotions

Continuing Medical Education

  • MSL e-learning modules
  • Virtual meeting slide decks
  • Healthcare podcasts
  • Medical animation scripts
  • HCP videos & web copy
  • Patient healthcare videos

Patient education

  • Patient web copy & microsites
  • Healthcare video scripts
  • Patient information leaflets
  • Rare diseases awareness
  • Patient portals & surveys
  • Healthcare chat-bots

Healthcare PR Writing

  • Medical press releases

  • Healthcare articles & interviews

  • Social media posts

  • Annual reports & advertorials

  • Media backgrounders

  • Corporate healthcare PR

Strategic Medical Editing

  • Simplifying scientific data
  • Refocusing medical copy
  • Editing medical infographics
  • Improving  case studies
  • Proofreading & referencing
  • Maintaining ABPI & EFPIA codes

"I was so impressed by your annual report"

“We have a fairly rigorous company policy in that we prefer to raise money for healthcare charities through our own healthcare auctions. However, I was so impressed by your annual report that we have made an exception this time round. I enclose a modest donation of £100.”
Donor letter to the Tuberous Sclerosis Association, in response to an annual report written by Corinne Swainger